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'Wiking' Shop
'Wiking' is shop with building materials (e.g. paints, plasters, panels, wallpapers) located in Wolin, Poland.
More information about this shop can be found on shop's website: http://wikingwolin.pl/
More information about this shop can be found on shop's website: http://wikingwolin.pl/
20.6% proof Jyde Mjød [Jutland Mead]
On the gift table at a party in Jutland, Denmark: Jyde Mjød [Jutland Mead] from Dansk Mjød [Danish Mead]. 20.6%. Fermented honey with hops & bitter.
Advertising for kulturhistorisk museum in Oslo
Advertising outside kulturhistorisk museum in Oslo. The posters feature the Gjermundbu helmet, treasure and a sword, thus evoking the Viking Age very strongly. The Viking Age exhibits within the museum are diverse, but the advertising focuses only on…
Advertising for Tonsberg Viking Festival
Advertising poster for the Tonsberg Viking Festival. The Norseness of the festival is reinforced by the use of a rune-like font.
Asgardia: The Space Nation
The website gives the following information about Asgardia: 'Asgardia - named in honour of
an ancient mythological city in the skies - will offer an independent platform
free from the constraint of a land-based country’s laws.
It will become…
an ancient mythological city in the skies - will offer an independent platform
free from the constraint of a land-based country’s laws.
It will become…
Ægir Bryggeri Littlebro
Ægir Bryggeri is a micro-brewery in Norway that takes its name from the giant Ægir who brewed the ale for the god's party in Lokasenna.
Balder Digestif
Balder is a digestif like Jägermeister and similar spiced liqueurs. It uses a Lewis gaming piece rook as its logo, but also plays on the name of the Norse god Baldr as part of its marketing strategy.
Branding: Nordic Ice
The Nordic Ice brand uses a stereotypical Viking with a horned helmet as its logo. It is made by Temperatsure.
Branding: York Beer and Cider Festival 2016
York Beer and Cider Festival is being marketed with a Viking in a horned helmet called Beerwulf.
Café Sejd in Jelling
Café Sejd is locates on Gormstorv 7a in Jelling (Denmark).
Word 'sejd' (ON seiðr) is name of complex magic practices, which (according to the written sources) have been used by the gods (e.g. Odin, Freya), supernatural beings and people (mainly…
Word 'sejd' (ON seiðr) is name of complex magic practices, which (according to the written sources) have been used by the gods (e.g. Odin, Freya), supernatural beings and people (mainly…
Commercial Thør Sparkling Beverage
Thor is a company that makes soft apple drinks. Their logo is a Viking's head (Thor) with full beard and winged helmet. The website gives no clue as to why Thor was chosen as the brand identity for this drink.
Commercial: Medi-Evil Berserker Pre-Workout
Medi-Evil Nutrition markets one of its pre-workout formulae as 'Berserker', claiming that it is 'Inspired by the legendary warfare fury of the Norse Vikings. Medi-Evil Berserker™ was forged on the gym battlefields, and contains one of the largest…
Commercial: Thor's Tipi Bar
Thor's Tipi Bar is a pop-up Christmas bar that can be found in Sheffield, York and Leeds. It advertises itself as a friendly Viking bar where little Vikings are welcome, and uses the tagline 'Drink Feast Conquer Repeat'.
Dan Dry Hand Dryer
A hand dryer in the Tivoli Gardens, Copenhagen. The company uses a Viking warrior in the colours of the Danish flag as their logo. Naturally, the figure has a horned helmet.
Durex Advert featuring Vikings
A commercial spot that shows the secret part of Vikings' lives.
Freia Bakepulver
Freia, the company named for the Norse goddess, produced baking powder as well as chocolate.
Freia Chocolates Tin
This tin for Freia chocolates is the most explicit reference to the Viking Age that we have found in their marketing. It depicts scenes and characters from Norse history.
Freya Lingerie
The Freya brand of lingerie makes more sense than some examples of appropriation of Norse themes.
Kayak Pyranha Loki
A kayak model named for Loki.
Logo of Vikingskipshuset
The logo of the Viking Ship Museum on Bygdoy in Norway