Artwork by Youghal artist John O'Mahony, featuring a Viking with beard and horned helmet. Youghal was founded as a temporary settlement by the Vikings, but there is little tangible reminder of this Viking heritage.
A 'Viking' style Irish horned hat from Landsdowne Kid's Hats, seen in Dublin airport. One of the few examples of appropriation of Viking and Norse culture at a national level.
A doll with wild beard and horned helmet - the two most instantly recognisable signifiers of the vikings in the tourist industry. Produced by Memories of Denmark.
A promoter in Viking dress (with horned helmet) directing customers to Leo Burdock fish and chips in Temple Bar. The restaurant appears to be capitalising on the Viking heritage of Dublin.
The rousing chant used by Icelandic football fans has been widely commented on in the media following their success against England. The chant is most often referred to as a Viking war cry, but in fact it has nothing to do with the Vikings and is…
The Nazis used the image of the Viking and an appeal to 'Nordic' identity in order to claim common ground with, and recruit from, the occupied countries of Denmark and Norway. Items like this now serve as a sage reminder that Viking 'branding' has…
Photo of Northlink Ferries in Lerwick, Shetland. Their logo features a pointing Viking with flowing hair and a horned helmet. Northlink operates between Scotland and the Northern Isles of Orkney and Shetland.
Bar named after the Vikings in this small town in A Coruña, near Santiago de Compostela. The Vikings did reach this part of Galicia, first raiding the coast in the mid ninth century, but the connection to the Vikings in this specific town is not…
History of Cork Art Mural in Grattan Street Carpark, painted by pupils from Cork Educate Together National School (Installation by O’Shea Builders Ltd & PJ Hegarty & Sons Ltd, sponsored by KBC Bank.)
Restaurant opened in 1958, billed as a 'Viking-Style' buffet. Rooms inside are named after the gods, including 'Odin Hall', and the logo is a dragon. The restaurant serves international and Viking food.
One of several runic necklaces in the 'Runestones - Ancient Stones of Prophecy' series from Sólarfilma, which assumes that the runes were regularly used in divination.
Armour All is a company producing automotive care technologies. Their logo is a Viking with horned helmet, as photographed here in a store in Cork, Ireland. You can see the development of the logo on the history section of their website:…
Orkney Smoked Cheddar from the Island Smokery in Stromness, Orkney. It includes the tagline ''The Way the Vikings Like It' and a cartoon image of a Viking, with an axe and horned helmet.
A discussion of the legendary Norse city of Norumbega, as postulated by Prof. Eben Norton Horsford. Horsford was an early food chemist who became an amateur archaeologist. He claimed to have found Norse artefacts in Cambridge MA, and put a plaque…