Browse Items (55 total)

  • Tags: Marketing

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The Loki mountain bike, named for the Norse god, is marketed as being like Loki in that it can be all things to all people.

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A model of the Oseberg ship is a centrepiece in the dining room at the hotel, trading on the area's connection with the Oseberg burial.

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MEDICINE clothing collection entitled 'Viking Tales' with graphics referencing ideas about Viking Age art, mythology and runes.

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From the news story: 'Proposals for the “first nation state in space” have been unveiled by a team of scientists and legal experts, who say the move will foster peace, open up access to space technologies and offer protection for citizens of…

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Norrøna uses a logo of a Viking's head that immediately reminds of Knud Bergslien's painting 'Birkebeinerne'. The head is positioned as if the Viking is skiing downhill, representing the outdoor activities focus of the shop.

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The Christian body-building show TX Vikings was removed from the programme at Tønsberg vikingfestival after they used their show to proselytise, thus breaking an agreement they had made with the organisers.

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An IT company trading on the name of Odin. Nothing on the website explains why they have chosen the Norse god's name for their company.

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A type of Norwegian flatbread made using potato flour so that it is gluten-free. It is made by Biri flatbrødfabrikk. There is no known connection between the god Odin and this flatbread.

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Odins Haddeby is the cafe, restaurant and beer garden located in the vicinity of the Hedeby Viking Museum.

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A strong fruity beer from Orkney that uses the Scar bone plaque as part of its image.

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The meeting rooms at Quality Hotel Tønsberg are named Ormen Lange 1, 2 and 3. They are named for Olaf Tryggvason's celebrated longship.

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A shop in Tønsberg selling brewing kits and offering courses in how to brew beer. It uses a stylised version of the Oseberg ship as its logo. The shop also uses a rune-like font to reinforce the Norseness of its brand.

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Oseberg kulturhus uses a stylised depiction of the stem of the Oseberg ship. It is based at the Quality Hotel Tønsberg.

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Protective gear and clothing for Motocross. Branded with the name of Thor, but there is no explanation for the choice on the site.

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TYR swimwear, because sport is war! A range of swim- and sportswear named for the Norse god of war.

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Valhalla herb liqueur from Koskenkorva distillery, Ilmajoki, Finland. ’The spirit of Nordic legends.’ ‘The herb shot for real warriors.’ On promotion in Danish supermarket Føtex 2016. Story-telling website http://www.valhallaspirit.com/

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Valravn organic stout. ‘Dark as the soil of Funen’. From Bryggeriet Frejdahl.

Valravn organic stout from microbrewery Bryggeriet Frejdahl, Assens, Denmark. Frejdahl brewery established 2015 as part of Bryggeriet Vestfyen (West Funen…

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Viking Ale and Battle Axe Ale by Rudgate Brewery

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T-shirt from Marks and Spencer (wearer is a one year old).

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Viking Biking is a company in Oslo that rents bicycles and offers bicycle tours. It uses the image of a horned-helmeted cheerful Viking on a bicycle as its logo.
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