Browse Items (55 total)

  • Tags: Marketing

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A commercial spot that shows the secret part of Vikings' lives.

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Vodka product making reference to the Vikings. The website at http://vikingfjord.com/ describes the brand as 'Made by people who conquered the cold.'

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The Nordic Ice brand uses a stereotypical Viking with a horned helmet as its logo. It is made by Temperatsure.

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York Beer and Cider Festival is being marketed with a Viking in a horned helmet called Beerwulf.

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Viking Biking is a company in Oslo that rents bicycles and offers bicycle tours. It uses the image of a horned-helmeted cheerful Viking on a bicycle as its logo.

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The Christian body-building show TX Vikings was removed from the programme at Tønsberg vikingfestival after they used their show to proselytise, thus breaking an agreement they had made with the organisers.

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Viking footwear uses a stylised horned helmet as a logo.

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Viking Ale and Battle Axe Ale by Rudgate Brewery

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From the website
'If you're a Viking, you know that no matter how hard you try to stay filthy, some days you wake up feeling fresh and dry. Stop rubbing your arm pits with wolf slobber! Olaf Olafsson's Long Lasting Viking Odorant will keep you…

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A type of Norwegian flatbread made using potato flour so that it is gluten-free. It is made by Biri flatbrødfabrikk. There is no known connection between the god Odin and this flatbread.

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The logo of the Viking Ship Museum on Bygdoy in Norway

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Viking helmet icon with horns and two Dannebrog (Danish flag) representing category 'Danish music' on (Danish) Spotify.

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Medi-Evil Nutrition markets one of its pre-workout formulae as 'Berserker', claiming that it is 'Inspired by the legendary warfare fury of the Norse Vikings. Medi-Evil Berserker™ was forged on the gym battlefields, and contains one of the largest…

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A strong fruity beer from Orkney that uses the Scar bone plaque as part of its image.

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Balder is a digestif like Jägermeister and similar spiced liqueurs. It uses a Lewis gaming piece rook as its logo, but also plays on the name of the Norse god Baldr as part of its marketing strategy.

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Norrøna uses a logo of a Viking's head that immediately reminds of Knud Bergslien's painting 'Birkebeinerne'. The head is positioned as if the Viking is skiing downhill, representing the outdoor activities focus of the shop.

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Viking milk is a brand of condensed milk. It uses a Viking longship as its logo. The photographs show tins from several different eras of this brand. They were taken in the Folkemuseum at Bygdøy.

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Freia, the company named for the Norse goddess, produced baking powder as well as chocolate.

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This tin for Freia chocolates is the most explicit reference to the Viking Age that we have found in their marketing. It depicts scenes and characters from Norse history.
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